Sales Associates at Regen Organics | Apply July 2025

Sales Associate- Kirinyaga

To meet our sales targets, we are looking for dynamic and talented Sales Associates who will be responsible for creating demand directly with medium and large-scale commercial farmers within a defined region. The role involves closing sales with farmers and directing them to collect from distributors or resellers.

Key Duties and Responsibilities:

  • Hire, train and manage a network of commission-based agents to generate leads:
  • Promote the opportunity to become a Farm Star agent / promoter in your designated area
  • Recruit, train and onboard applicants who fit the criteria for the role
  • Manage performance and motivate agents to go to the field to generate quality leads
  • Ensure agents represent the Farm Star brand positively and abide by policies
  • Organise events and presence at exhibitions, to aid the demand-generation work of the agents

Create demand and close sales:

  • Prioritise farmers based on their purchase potential, planting cycle and other relevant factors
  • Conduct on-site visits to farmers to pitch the product based on their specific needs
  • Educate farmers on product specifications, application rates, and techniques
  • Guide farmers during the application process for trials, if necessary
  • Identify ideal locations for demo plots that are likely to convert a high number of farmers
  • Close sales and coordinate product collection from resellers
  • Build and maintain long-term relationships with farmers, to ensure repeat purchases

Reporting:

  • Daily reporting of farmer visits and sales
  • Weekly reporting of performance, customer feedback, insights and learnings
  • Share pictures from the field in the team Whatsapp group

Logistics:

  • Maintain a close relationship with resellers assigned to your area
  • Train reseller staff on the specifications, benefits and application rates of the product
  • Coordinate sales between farmers and resellers
  • Ensure resellers maintain an optimal amount of product in store
  • Motivate resellers to promote the product (via well-placed in-store branding, direct sales)
  • Ensure resellers pay Farm Star for sold stock in the agreed time frame

Key Result Areas

  • Leads generated through farmer visits, events, agents and others channels
  • Sales conversion
  • Tons sold
  • Repeat customers

Qualifications and Skills

  • MUST be based in the area of operation
  • Must have sound knowledge of farming activities in the area of operation
  • Bachelor’s degree in Agriculture, or a related field
  • Qualifications in agronomy or agribusiness will be an added advantage
  • Previous experience selling agricultural inputs directly to farmers
  • Strong communication and interpersonal skills
  • Self-motivated with a results-driven approach
  • Comfortable using tech tools i.e. smartphones, laptops
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Comfortable making return on investment (ROI) calculations
  • Fluent level of spoken and written English, good level of Swahili
  • Able and willing to ride a motorbike

go to method of application »

Sales Associate- Nakuru

To meet our sales targets, we are looking for dynamic and talented Sales Associates who will be responsible for creating demand directly with medium and large-scale commercial farmers within a defined region. The role involves closing sales with farmers and directing them to collect from distributors or resellers.

Key Duties and Responsibilities:

  • Hire, train and manage a network of commission-based agents to generate leads:
  • Promote the opportunity to become a Farm Star agent / promoter in your designated area
  • Recruit, train and onboard applicants who fit the criteria for the role
  • Manage performance and motivate agents to go to the field to generate quality leads
  • Ensure agents represent the Farm Star brand positively and abide by policies
  • Organise events and presence at exhibitions, to aid the demand-generation work of the agents

Create demand and close sales:

  • Prioritise farmers based on their purchase potential, planting cycle and other relevant factors
  • Conduct on-site visits to farmers to pitch the product based on their specific needs
  • Educate farmers on product specifications, application rates, and techniques
  • Guide farmers during the application process for trials, if necessary
  • Identify ideal locations for demo plots that are likely to convert a high number of farmers
  • Close sales and coordinate product collection from resellers
  • Build and maintain long-term relationships with farmers, to ensure repeat purchases

Reporting:

  • Daily reporting of farmer visits and sales
  • Weekly reporting of performance, customer feedback, insights and learnings
  • Share pictures from the field in the team Whatsapp group

Logistics:

  • Maintain a close relationship with resellers assigned to your area
  • Train reseller staff on the specifications, benefits and application rates of the product
  • Coordinate sales between farmers and resellers
  • Ensure resellers maintain an optimal amount of product in store
  • Motivate resellers to promote the product (via well-placed in-store branding, direct sales)
  • Ensure resellers pay Farm Star for sold stock in the agreed time frame

Key Result Areas

  • Leads generated through farmer visits, events, agents and others channels
  • Sales conversion
  • Tons sold
  • Repeat customers

Qualifications and Skills

  • MUST be based in the area of operation
  • Must have sound knowledge of farming activities in the area of operation
  • Bachelor’s degree in Agriculture, or a related field
  • Qualifications in agronomy or agribusiness will be an added advantage
  • Previous experience selling agricultural inputs directly to farmers
  • Strong communication and interpersonal skills
  • Self-motivated with a results-driven approach
  • Comfortable using tech tools i.e. smartphones, laptops
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Comfortable making return on investment (ROI) calculations
  • Fluent level of spoken and written English, good level of Swahili
  • Able and willing to ride a motorbike

go to method of application »

Sales Associate- Uasin Gishu

To meet our sales targets, we are looking for dynamic and talented Sales Associates who will be responsible for creating demand directly with medium and large-scale commercial farmers within a defined region. The role involves closing sales with farmers and directing them to collect from distributors or resellers.

Key Duties and Responsibilities:

  • Hire, train and manage a network of commission-based agents to generate leads:
  • Promote the opportunity to become a Farm Star agent / promoter in your designated area
  • Recruit, train and onboard applicants who fit the criteria for the role
  • Manage performance and motivate agents to go to the field to generate quality leads
  • Ensure agents represent the Farm Star brand positively and abide by policies
  • Organise events and presence at exhibitions, to aid the demand-generation work of the agents

Create demand and close sales:

  • Prioritise farmers based on their purchase potential, planting cycle and other relevant factors
  • Conduct on-site visits to farmers to pitch the product based on their specific needs
  • Educate farmers on product specifications, application rates, and techniques
  • Guide farmers during the application process for trials, if necessary
  • Identify ideal locations for demo plots that are likely to convert a high number of farmers
  • Close sales and coordinate product collection from resellers
  • Build and maintain long-term relationships with farmers, to ensure repeat purchases

Reporting:

  • Daily reporting of farmer visits and sales
  • Weekly reporting of performance, customer feedback, insights and learnings
  • Share pictures from the field in the team Whatsapp group

Logistics:

  • Maintain a close relationship with resellers assigned to your area
  • Train reseller staff on the specifications, benefits and application rates of the product
  • Coordinate sales between farmers and resellers
  • Ensure resellers maintain an optimal amount of product in store
  • Motivate resellers to promote the product (via well-placed in-store branding, direct sales)
  • Ensure resellers pay Farm Star for sold stock in the agreed time frame

Key Result Areas

  • Leads generated through farmer visits, events, agents and others channels
  • Sales conversion
  • Tons sold
  • Repeat customers

Qualifications and Skills

  • MUST be based in the area of operation
  • Must have sound knowledge of farming activities in the area of operation
  • Bachelor’s degree in Agriculture, or a related field
  • Qualifications in agronomy or agribusiness will be an added advantage
  • Previous experience selling agricultural inputs directly to farmers
  • Strong communication and interpersonal skills
  • Self-motivated with a results-driven approach
  • Comfortable using tech tools i.e. smartphones, laptops
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Comfortable making return on investment (ROI) calculations
  • Fluent level of spoken and written English, good level of Swahili
  • Able and willing to ride a motorbike

go to method of application »

Sales Associate- Nyandarua

To meet our sales targets, we are looking for dynamic and talented Sales Associates who will be responsible for creating demand directly with medium and large-scale commercial farmers within a defined region. The role involves closing sales with farmers and directing them to collect from distributors or resellers.

Key Duties and Responsibilities:

  • Hire, train and manage a network of commission-based agents to generate leads:
  • Promote the opportunity to become a Farm Star agent / promoter in your designated area
  • Recruit, train and onboard applicants who fit the criteria for the role
  • Manage performance and motivate agents to go to the field to generate quality leads
  • Ensure agents represent the Farm Star brand positively and abide by policies
  • Organise events and presence at exhibitions, to aid the demand-generation work of the agents

Create demand and close sales:

  • Prioritise farmers based on their purchase potential, planting cycle and other relevant factors
  • Conduct on-site visits to farmers to pitch the product based on their specific needs
  • Educate farmers on product specifications, application rates, and techniques
  • Guide farmers during the application process for trials, if necessary
  • Identify ideal locations for demo plots that are likely to convert a high number of farmers
  • Close sales and coordinate product collection from resellers
  • Build and maintain long-term relationships with farmers, to ensure repeat purchases

Reporting:

  • Daily reporting of farmer visits and sales
  • Weekly reporting of performance, customer feedback, insights and learnings
  • Share pictures from the field in the team Whatsapp group

Logistics:

  • Maintain a close relationship with resellers assigned to your area
  • Train reseller staff on the specifications, benefits and application rates of the product
  • Coordinate sales between farmers and resellers
  • Ensure resellers maintain an optimal amount of product in store
  • Motivate resellers to promote the product (via well-placed in-store branding, direct sales)
  • Ensure resellers pay Farm Star for sold stock in the agreed time frame

Key Result Areas

  • Leads generated through farmer visits, events, agents and others channels
  • Sales conversion
  • Tons sold
  • Repeat customers

Qualifications and Skills

  • MUST be based in the area of operation
  • Must have sound knowledge of farming activities in the area of operation
  • Bachelor’s degree in Agriculture, or a related field
  • Qualifications in agronomy or agribusiness will be an added advantage
  • Previous experience selling agricultural inputs directly to farmers
  • Strong communication and interpersonal skills
  • Self-motivated with a results-driven approach
  • Comfortable using tech tools i.e. smartphones, laptops
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Comfortable making return on investment (ROI) calculations
  • Fluent level of spoken and written English, good level of Swahili
  • Able and willing to ride a motorbike

Submit Your Application

Interested applicants, please send your CV and Cover Letter to hr@regenorganics.co.

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